• Fujifilm logo - Value from Innovation

    Fujifilm gives punches with new Mirrorless releases

    Just as Sony attempted to get the attention of all photographers and videographers, and being on everybody’s lips for some time, Fujifilm came out with some interesting new releases, and contrary to the Sony release I have to admit that I’m a bit more excited for these ones, especially considering that I’m a Fuji-shooter myself. Anyway, while Sony only made one release, Fujifilm had five releases, two cameras and three lenses: FUJIFILM GFX100S – A medium format cameraFUJIFILM X-E4 – An entry level APS-C cameraFUJINON GF80mmF1.7 R WR – A GFX mount lens for their medium format camerasFUJINON XF27mmF2.8 R WR – An APS-C lens for their X-Mount camerasFUJINON XF70-300mmF4-5.6…

  • Sony Alpha A1 seen from the front

    Sony Alpha 1 Released to battle Canon’s lead in impressive mirrorless camera specs

    So Sony has a new camera out. Sony declares that: “The most technologically advanced, innovative camera that Sony has ever released, the Alpha 1 combines high-resolution and high-speed performance at a level that has never been accomplished in the world of digital cameras. With a brand new 50.1-megapixel full-frame stacked Exmor RS™ image sensor, up to 120 AF/AE calculations per second, 8K 30p 10-bit 4:2:0 video and much more, the Alpha 1 will allow creators to capture what they’ve never been able to before.“ Sony Announces The Alpha 1 Sounds pretty amazing. I’m not going to get the camera, not really the target group for a camera of this caliber.…